2022 Super Bowl Ads
From crypto to sustainability, 2022 is gearing up to be a year filled with value-centric marketing messages. In my interview with NECN, I talk about this year’s most impactful Super Bowl ad spots and the importance for brands to attract customers with similar values and beliefs.
“A brand is a magnet, that is designed to attract people who share the same values and beliefs. Helmans Mayo is tackling food waste to show the world that they have values and beliefs above and beyond just selling a consumer product.”