How Will Your Brand Survive These Crises? with Deb Gabor

Deb Gabor is the brand guru who has studied how brands create irrational loyalty…that loyalty that survives any crisis. Want to know her secrets?

Deb is not just a “Leading Expert.” That doesn’t come close to describing her passion for brands. More accurate? Brand Guru. Brand Impresario. Brand Evangelist. She’s written the book on branding (twice!) with bestsellers Branding is Sex and Irrational Loyalty. She’s the founder and CEO of Sol Marketing, a strategy-led marketing firm obsessed with solving major business and branding problems for clients in every industry. Companies throughout the world use Deb’s Brand Values Pyramid, Ideal Customer Archetype, and “Brand Swagger Questions” to align their teams and articulate their brands to audiences.

Twitter: @deb_sol

LinkedIn: Deb Gabor

Facebook: Deb Gabor

Listen to the full People Catalysts podcast episode here